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October 5, 2012 01:48 am GMT

For Oracle Its About The Machine Not The Fantasy Of A New World

alicewonderlandFor Oracle, it's about the machine, not the user; this became abundantly clear this week at Oracle Open World. Oracle talks the cloud talk but what the company is really doing is protecting its base, and building engineered systems that by all accounts is extraordinary technology.But its principles are wrong. I see little proof of humanity. What I do see are calibrated machines - homogenous and stacked in Oracle's shiny red brand. But maybe that's what people want in the end. For me, that is depressing as hell and counter to the swell of innovation that pushes me back every day like some gale force wind that picks me up and drops me into a new world. At every level of this altered place a creature pops up to remind me that the reality is not all that we see in a subterranean conference hall on the Bay.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/qlaq03SoEW4/

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