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August 14, 2020 08:01 am GMT

Oracle and Salesforce hit with GDPR class action lawsuits over cookie tracking consent

The use of third party cookies for ad tracking and targeting by data broker giants Oracle and Salesforce is the focus of class action style litigation announced today in the UK and the Netherlands. The suits will argue that mass surveillance of Internet users to carry out real-time bidding ad auctions cannot possibly be compatible […]

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