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April 23, 2020 05:25 pm
Original Link: http://rss.slashdot.org/~r/Slashdot/slashdot/~3/AfkzMzWccmc/want-to-find-a-misinformed-public-facebooks-already-done-it
Want To Find a Misinformed Public? Facebook's Already Done It
Last week, Facebook CEO Mark Zuckerberg wrote a post pledging to combat misinformation about COVID-19 circulating on Facebook. "We've taken down hundreds of thousands of pieces of misinformation related to COVID-19, including theories like drinking bleach cures the virus or that physical distancing is ineffective at preventing the disease from spreading," Zuckerberg wrote. But at the very same time, The Markup found, Facebook was allowing advertisers to profit from ads targeting people that the company believes are interested in "pseudoscience." From the report: According to Facebook's ad portal, the pseudoscience interest category contained more than 78 million people. This week, The Markup paid to advertise a post targeting people interested in pseudoscience, and the ad was approved by Facebook. Using the same tool, The Markup boosted a post targeting people interested in pseudoscience on Instagram, the Facebook-owned platform that is incredibly popular with Americans under 30. The ad was approved in minutes.Read more of this story at Slashdot.
Original Link: http://rss.slashdot.org/~r/Slashdot/slashdot/~3/AfkzMzWccmc/want-to-find-a-misinformed-public-facebooks-already-done-it
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