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June 27, 2018 02:39 pm GMT

Google Brings AdX & DFP Together As Google Ad Manager

Google is stepping up its marketing competitiveness beyond today’s earlier announcement by bringing its DoubleClick Ad Exchange (AdX) and DoubleClick for Publishers (DFP) under a single new offering called Google Ad Manager. The unification will be rolling out over the next several months and all users will see the branding switched over to reflect the […]

The post Google Brings AdX & DFP Together As ‘Google Ad Manager’ appeared first on AndroidHeadlines.com |.


Original Link: https://www.androidheadlines.com/2018/06/google-brings-adx-dfp-together-as-google-ad-manager.html

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