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December 21, 2015 12:30 pm -05

Video game tie-ins shouldn't feel 'cheap'

It used to be that if you loved a video game, your options for showing it beyond buying the cartridge or disc were pretty limited. Now there's a whole cottage industry for gaming fandom. Want a rad vinyl soundtrack for a hyper-violent indie game? Say...

Original Link: http://www.engadget.com/2015/12/21/the-right-and-wrong-way-to-extend-a-video-games-brand/

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Engadget

Engadget is a web magazine with obsessive daily coverage of everything new in gadgets and consumer electronics. Engadget was launched in March of 2004 in partnership with the Weblogs, Inc. Network (WI

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