5 tips for designing a brilliant Apple Watch app

Since the Apple Watch launched in April, some of the first generation apps built for the smartwatch have performed well, while others really, really did not.

It's probably safe to say Invoice2go's smartwatch app is in the first category, or at least Apple thinks so

Around six months ago, the Australian company behind the accounting platform was invited to be part of the Apple Watch program. It followed an injection of A$35 million into the company in 2014 by Silicon Valley investment heavyweights.

"[Apple] saw a lot of opportunity with our app, because they wanted small business owners to realise that just like the iPhone changed things up, the watch could also," the company's founder Chris Strode told Mashable Australia Read more...