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July 8, 2013 12:20 am GMT

Facebook Patents Point To An All-Seeing, All-Hearing Instagram Video

Instagram-logoFacial recognition, landmark detection, and even audio cues picked up through your phone’s microphone could let Instagram Video intelligently suggest a cover frame for mini-movies or even tag them, according to recent Facebook patents. The tech could route each video to the right people and put its best (motionless) foot forward so it gets viewed amongst the sea of more easily-consumed photos. When Ifirst discovered these patentsa month ago, it was hard to envision how they’d be applied. Facebook hadn’t been putting much focus on recording video in its own app. The schematics described choosing a cover frame for videos you shot — something Facebook’s camera didn’t offer — while the patents imagined using every sensor possible to help you make that choice. It was all a little hazy. TheInstagram Video launchmade it a lot clearer. Why Cover Frames Matter Currently after you’ve shot an video on Instagram, you can scrub your finger across a timeline to choose what’s shown as the video’s thumbnail. This is a costly extra step in the publishing process that makes Instagram Video feel more sluggish than Vine. While picking a cover frame might seem mundane or annoying, it hugely important.Videos are just a much bigger investment to view than photos. You can gleam the beauty of a classic Instagram as quickly or slowly as you want. With video, you’re at the mercy of the director. Deciding to watch a video is a time investment. Maybe only 15 seconds, but on mobile that can feel agonizingly long if the content is boring. The only clues to whether that investment will be well spent are the author’s reputation, the description, and the cover frame. Not all frames of a video are ripe for being paralyzed, pulled out on context, and put on display as the defining moment of a moment.Right now Facebook automatically gives you about 15 frames from across your video to choose from ,though you drag your finger to choose frames in between. There’s no suggestion of which is best and it defaults to the first frame of the video. But with these patents, Facebook and Instagram could pick out the most interesting moments of your video, determine who and what is in them, and recommend tags or what to use as your cover frame. Instagram Sees Your Smile, Hears Your Laugh The patents were granted in April 2013 and filed for in October

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