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April 26, 2013 04:59 am GMT

Backed By Travel Veterans, Superfly Launches A Mailbox For Travel As It Shifts From Metasearch Into Big Data

Screen shot 2013-04-25 at 3.47.08 PMSuperfly launched at TechCrunch Disrupt SF in 2010 with plans to become the Mint.com of travel, or more specifically, for your rewards and frequent flier miles and travel spending. Following Kayak's lead, over time, the startup added metasearch capabilities, integrating rewards and points into the flight booking process. Its approach attracted ex-Kayak CFO Bill Smith, who began advising the startup after leaving Kayak before its IPO.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/ZQ3-LdiAr8w/

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