A Facebook Ad Network? Not So Fast

Marketers will have to wait a little longer to advertise on Facebook's third-party ad network.

A company spokesperson confirmed to Mashable Wednesday that it is halting its mobile-ads test on third-party apps.

"While the results we have seen and the feedback from partners has been positive, our focus is on scaling ads in mobile news feed before ads off of Facebook. We have learned a lot from this test that will be useful in the future," the spokesperson said.

In September, Facebook began working with a number of ad exchanges to serve ads on third-party mobile apps. A mobile ad network -- what could be the social network's equivalent of Google's AdSense -- looked to help Facebook b…
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