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April 3, 2012 03:00 pm GMT
When social networking companies myYearbook and Quepasa merged last year, myYearbook CEO Geoff Cook told employees that his goal was to "build an enduring, global brand for meeting new people." That's still the plan, but the company is announcing that it will build that brand under a new name MeetMe.Cook (who's now COO) says both the myYearbook and Quepasa names don't quite capture the current vision. myYearbook started out as a social working site for high schoolers, and even though it evolved into more of a social discovery service one that's increasingly mobile the name still reflected its early roots. Meanwhile, Quepasa, which tries to do something similar for a Latin American audience, has a name suggesting a regional social network.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/I5gMX-r1mN8/
Quepasa And MyYearbook Rebrand As MeetMe
When social networking companies myYearbook and Quepasa merged last year, myYearbook CEO Geoff Cook told employees that his goal was to "build an enduring, global brand for meeting new people." That's still the plan, but the company is announcing that it will build that brand under a new name MeetMe.Cook (who's now COO) says both the myYearbook and Quepasa names don't quite capture the current vision. myYearbook started out as a social working site for high schoolers, and even though it evolved into more of a social discovery service one that's increasingly mobile the name still reflected its early roots. Meanwhile, Quepasa, which tries to do something similar for a Latin American audience, has a name suggesting a regional social network.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/I5gMX-r1mN8/
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