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October 12, 2011 08:34 pm GMT
Mobile ad network Greystripe is making ads more social and more interactive with today's launch of new ad units called "Ad Boosters." There are two types of Ad Boosters available. The first is an industry-focused ad unit with features specific to vertical markets like retail, package goods, automotive, travel, tech, health or restaurants. These units are customizable, letting advertisers insert buttons for specific actions into the ad's code. For example, a retailer's ad might include a button for a store locator.The second ad unit focuses on social networking integrations, with support for Facebook, Twitter, Google+ and YouTube.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/plGTA5CvjAk/
Mobile Ad Network Greystripe Makes Ads More Social & Interactive With New Ad Boosters
Mobile ad network Greystripe is making ads more social and more interactive with today's launch of new ad units called "Ad Boosters." There are two types of Ad Boosters available. The first is an industry-focused ad unit with features specific to vertical markets like retail, package goods, automotive, travel, tech, health or restaurants. These units are customizable, letting advertisers insert buttons for specific actions into the ad's code. For example, a retailer's ad might include a button for a store locator.The second ad unit focuses on social networking integrations, with support for Facebook, Twitter, Google+ and YouTube.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/plGTA5CvjAk/
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