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May 6, 2011 01:34 am GMT
Today during her keynote talk at Social Loco, Google VP of Location and Local Services Marissa Mayeroutlined some of the core goals driving Google's local and location strategies, and how social will tie into that. The gist: Google wants to createserendipitousexperiences, and to present you withcontextuallyrelevant information before you even search for it. But there are still plenty of questions "and we got a chance to ask her about some of them.Soon after her talk, we sat down with Mayer for a ten-minute interview, where we discussed a range of topics including the scalability of Google Business Photos, the problems facing Google Latitude, and how Google Places is going to differentiate itself from Yelp in the future.Some interesting points from the video:
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/QZqa5PIHX8U/
TechCrunch Interview: Marissa Mayer Reveals The Two Pillars Of Google's Local Strategy
Today during her keynote talk at Social Loco, Google VP of Location and Local Services Marissa Mayeroutlined some of the core goals driving Google's local and location strategies, and how social will tie into that. The gist: Google wants to createserendipitousexperiences, and to present you withcontextuallyrelevant information before you even search for it. But there are still plenty of questions "and we got a chance to ask her about some of them.Soon after her talk, we sat down with Mayer for a ten-minute interview, where we discussed a range of topics including the scalability of Google Business Photos, the problems facing Google Latitude, and how Google Places is going to differentiate itself from Yelp in the future.Some interesting points from the video:Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/QZqa5PIHX8U/
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