Articles by Freelance Switch from November 2012

It’s possibly the most baffling question that faces new freelancers: What in the heck am I supposed to charge for my work?You don’t have a sense of market rates yet. Your prospect doesn...

As we approach the end of the year, it’s a good time to begin thinking about next year’s goals for your freelance business.Maybe you’ve played your freelance marketing strategy loose...

Facebook Pages, in Facebook’s own words, “give a voice to any brand, business or organization to join the conversation with Facebook users.” To engage on Facebook as a brand, busines...

As a freelancer, there are a lot of different ways in which you can specialize. Focusing on a particular platform a freelancer web designer, for instance, might work exclusively on WordPress-based si...

Once a week, we feature a fantastic freelance-themed comic from the talented N.C. Winters. Why not also take a look at our comic archive? ...

Finding gigs isn’t hard for most of us; actually a lot of freelancers know what works for them in order to secure jobs. Over time, however, we can become so busy with the influx of gigs that we ...

Most of us know that we need to ask for deposits in order to start work, particularly with a new client: a deposit guarantees that even if something goes wrong, we wont be completely without recompens...

If you’re just diving into the world of freelancing, welcome aboard. It’s an exciting time to be a new freelancer, with loads of opportunity out there as companies continue to downsize and...

Recently on Freelance Switch, I outlined the pros and cons of Facebook Profiles, Groups and Pages. My verdict was that Pages are the best bet for most freelancers.In this five minute video, I guide yo...

The concept of developing a product that goes along with the services you offer makes sense for many freelancers: the right product can help you even out those mountains and valleys in your income, as...

Once you’ve decided Facebook is right for you as a freelancer, you’re ready to put together an action plan on how you’ll use it to promote your business and market your services.Your...

Once a week, we feature a fantastic freelance-themed comic from the talented N.C. Winters. Why not also take a look at our comic archive? ...

Looking for a new client? The FreelanceSwitch job board is a great resource of freelance gigs and opportunities. These opportunities are in various fields, from development to writing to design, and c...

As a freelancer, you have a wide variety of marketing options available to you. Just which ones will bring you the clients you prefer to work with depends it’s important to make sure that the m...

Clients do crazy things. There are entire sites devoted to letting freelancers vent about the most recent piece of nonsense that has come out of a client this week. But while its easy to get frustrate...

Social media is a great way to connect with new people, including potential freelance clients. Having a presence on one of the hugely trafficked social-media platforms can also help your own freelance...

If you’ve gotten your act together and put up a website to advertise your freelance services, congratulations. Most freelancers still don’t have a website, so you’re a step ahead of ...

When constructing the perfect freelancers website, you want visitors to know what you do the moment they reach your site at least generally speaking. For the specifics, youll need to give them a clea...

Is there any freelancer in the world who hasn’t heard of Facebook?It’s the place online to hang out with friends, share family photos, follow updates from your favorite brands, and find ou...

Once a week, we feature a fantastic freelance-themed comic from the talented N.C. Winters. Why not also take a look at our comic archive? ...

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As a freelancer, in any industry, we run the risk of our hard work being stolen and used without getting compensated. It’s a risk of the business, but with just a little education and planning, ...

Giving away “free samples” is a time-honored marketing tradition, one that is very alive today.It is also one of the excellent habits common to many successful freelance consultants. In fa...

Hurricane Sandys unwelcome visit to the United States East Coast at the end of October left millions of homes and businesses in the dark. When youre a business of one, its more important than ever to ...

Your portfolio may be the first introduction potential clients have to you: it tells them what type of projects you do well at and what kind of work you want to land even if thats not the message you...

For many freelance web designers, there comes a point in your career when you decide to renew your focus, tighten up your business, and find new ways to scale up and grow. One way to do that is to foc...

Once a week, we feature a fantastic freelance-themed comic from the talented N.C. Winters. Why not also take a look at our comic archive? ...

Every once in awhile an opportunity arises for freelancers to present their work or expertise to peers and prospective clients. Agreeing to take part is at best a fantastic chance to network, a way to...

With over 150 million members, LinkedIn is the largest professional network on the Internet. Chances are, potential clients for your freelance business are active on LinkedIn. What’s more, as Li...

LinkedIn makes sense for professionals, but what about for freelancers?In my experience, LinkedIn is an important tool in my marketing toolbox. Being on LinkedIn allows me to showcase my skills and ex...