Belkins smart home brand Wemo is backing away from Matter

Wemo, Belkin’s smart home company, has paused development of Matter smart home devices. In an email exchange, Jen Wei, Vice President of Global Communications and Corporate Development at Belkin, confirmed that, while the company remains convinced that “Matter will have a significantly positive impact on the smart home industry,” it has decided to “take a big step back, regroup, and rethink’’ its approach to the smart home. Wei went on to write that Wemo will bring new Matter products to market when it can find a way to differentiate them. It seems like Wemo might be concerned its smart home gear is becoming commoditized.

During CES 2022, Wemo announced it would bring Thread-compatible, Matter-compliant products to market when that new...

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