Amazons trying to solve problem of endless streaming content with IMDb games

Amazon is throwing its hat into the ring of companies trying to solve one of streaming TV’s biggest issues: endless amounts of content can make it really difficult to pick something to watch. Its approach uses an IMDb-branded app that’s exclusively available to Fire TV owners, which will let you play a series of games designed to help you pick a movie.

Amazon’s press release mentions three games in the new app: one will “shuffle through movie and series options” and give you three options to choose from. In theory, the limited choice could help cut down on analysis paralysis since you could end up with something like three times fewer options than you would if you opened up Netflix. However, Amazon does note that there's a “deal cards”...

Continue reading…