January 8, 2021 09:06 pm -05

GM modernizes its logo to highlight its EV-centric future

As GM focuses more heavily on electric vehicles, the company is modernizing its classic logo. For over 50 years, the automaker had used underlined all-caps white lettering on a blue square. The latest emblem switches things up with a lowercase "gm" o...

Original Link: https://www.engadget.com/gm-logo-branding-electric-vehicles-210607845.html

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Engadget

Engadget is a web magazine with obsessive daily coverage of everything new in gadgets and consumer electronics. Engadget was launched in March of 2004 in partnership with the Weblogs, Inc. Network (WI

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