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November 9, 2016 12:45 pm GMT
Original Link: http://www.webdesignerdepot.com/2016/11/choice-paralysis-3-ways-the-number-of-choices-impacts-conversions/
Choice paralysis: 3 ways the number of choices impacts conversions
Maybe youve heard of a phenomenon called choice or analysis paralysis. In short, its a situation where a customer cant make a decision on a purchase because hes faced with so many choices that they end up paralyzing him. Hence, choice paralysis. In the annals of marketing, theres this notorious jam experiment that painfully details […]Original Link: http://www.webdesignerdepot.com/2016/11/choice-paralysis-3-ways-the-number-of-choices-impacts-conversions/
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