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November 4, 2016 06:35 pm GMT
Facebook’s ad ambitions are expanding to encompass Internet-connected TVs — it will be conducting a test of its ad network on Apple TV and Roku next week. Other online ad companies (including TechCrunch-owner AOL) have explored TV advertising already. In Facebook’s case, the company will use Facebook data to target ads for A+E and Tubi TV — basically, what the… Read More
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/VsbMzjtgGt4/
Facebook will test ads on Apple TV and Roku
Facebook’s ad ambitions are expanding to encompass Internet-connected TVs — it will be conducting a test of its ad network on Apple TV and Roku next week. Other online ad companies (including TechCrunch-owner AOL) have explored TV advertising already. In Facebook’s case, the company will use Facebook data to target ads for A+E and Tubi TV — basically, what the… Read MoreOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/VsbMzjtgGt4/
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