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May 4, 2016 08:00 am GMT

SEO Tool: On the Road to Success With Searchmetrics

When it comes to search engine optimization, nothing is as constant as change. This fact can cause desperation amongst page operators. A single update from Google can destroy the work of the past weeks or months. This causes a painful breakdown in visitor count that, in the case of commercial websites, comes alongside heavy sales losses. In some cases, the necessity of constantly keeping an eye on Google development, and permanently optimizing your own page has the potential to take up so much time, that running the website can come close to unprofitable. This is the point when searchmetrics comes to save the day, as it’s a very potent SEO tool that documents a website’s traits in detail, even over longer periods of time. Here, amongst other things, Google updates and their effects are displayed in a graphic, and details on recent algorithm changes are available in the searchmetrics blog. What Does Google Actually Want? In the early days of the internet, search engine optimization meant understanding Google’s latest features and adjusting a page accordingly (think of keyword stuffing). Early successes in the SEO area were thus often related to a short-term profit from existing imperfections of the search engine: […]

Original Link: http://feedproxy.google.com/~r/Noupe/~3/zZFtnwXMXfE/seo-tool-road-success-searchmetrics.html

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