Boeing’s new 737 economy seats are inspired by office furniture

In a move that could foresee big changes in aircraft seat manufacturing, Boeing is purchasing seats for the 737 direct from a new supplier.

LIFT by EnCore, the new seat manufacturer Boeing has picked to deliver better economy seats to the 737 Boeing Sky Interior, is on a mission to give a big comfort boost to passengers in the cheap seats.

"It's the forgotten class, I think," said Tom McFarland, EnCore's owner and CEO. "The higher end — when you get to the front of the plane — gets a lot more attention. That was our driver: to focus on the Economy seat."