Tinder is internally ranking its users based on 'desirability'

There’s no denying that Tinder users are analyzing each other on the basis of desirability. Are you worthy of a swipe right based on your looks and your profile?

What you might not know, however, is that the dating app is doing the same sort of scrutiny for every single one of its users

It turns out the app has an internal rating system that lets the company score and rank the desirability of its users. So it’s not exactly swiping left or right on anyone, but is there even a difference? The scores aren’t available to you or the public, but a Fast Company writer was able to take an inside look — and find out his own rating. Read more...