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September 28, 2015 04:31 am GMT
As Ad Week rolls into New York, the tech giantsare rolling out their ad product news. Today Google announced movesfurther into Facebook-style targeting territory, with a new product called Customer Match that will let advertisers upload lists of emails and match them to signed-in Google users on Gmail, Search and YouTube. Googleis also upping its game in app promotions. Meanwhile,… Read More
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/30EHBOToFnk/
Google Targets Intent With Email, YouTube And Search Matching And Universal App Campaigns
As Ad Week rolls into New York, the tech giantsare rolling out their ad product news. Today Google announced movesfurther into Facebook-style targeting territory, with a new product called Customer Match that will let advertisers upload lists of emails and match them to signed-in Google users on Gmail, Search and YouTube. Googleis also upping its game in app promotions. Meanwhile,… Read MoreOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/30EHBOToFnk/
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