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August 28, 2015 11:00 pm GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/waDoQaF3X7c/
The Math Behind SaaS Startup Valuation
One of the most critical metrics for software companies — but also one of the most difficult to measure — is the lifetime value of their customers (LTV). The lifetime value dictates how a company should spend its marketing and sales dollars. Unfortunately, many early stage startups struggle to measure LTV, because they haven’t been around very long and, consequently… Read MoreOriginal Link: http://feedproxy.google.com/~r/Techcrunch/~3/waDoQaF3X7c/
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