One Month Later, Jelly's Stickiness Wears Off

One month after launching, Jelly has all but disappeared from the app store rankings — just as its founder predicted.

Jelly launched its Q&A app in early January with as much buzz as any startup could ever hope for. The startup was founded by Biz Stone, one of Twitter's cofounders, which ensured an enormous amount of press coverage. Even better, Apple highlighted Jelly in several categories in the App Store shortly after it launched.

Jelly cracked the top 50 free apps in Apple's App Store in the U.S. its first week, peaking at #34 before suffering a sharp decline in rankings in the second week, according to data from App Annie, which provides App Store analytics. Now, the app has fallen out of the top 1,500 in the U.S. and is currently ranked in the top 500 apps in only five countries. Read more...