Facebook Acquires Branch to Build Out 'Conversations' Team

Facebook has acquired Branch, a New York startup behind multiple social discussion tools. The deal was announced by Branch's cofounder in a Facebook post and one report pegs the acquisition at $15 million.

"We will be forming Facebook's Conversations group, based in New York City, with the goal of helping people connect with others around their interests," Branch cofounder Josh Miller wrote in the post. "Their pitch to us was: 'Build Branch at Facebook scale!'"

Facebook did not immediately respond to our request for comment. Read more...