5 New Year's Resolutions for Marketers

At times this year, the Adobe Digital Index team sits back in our chair exclaiming, “Wow, is that really correct?” Via the 20+ reports released, we covered nearly every digital marketing angle from mobile to social and ecommerce to media. With the benefit of this broad, analytical perspective gained by crunching trillions of visits and billions of transaction, we uncovered some big gaps that marketers will need to step into next year. Since we're all taking stock of 2013, this last article of the year issues a challenge to marketers to take hold of at least one of these resolutions and really drive some progress in 2014. Read more...