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December 10, 2013 04:01 am GMT

As Foursquare Concentrates On Demonstrating Value, It No Longer Allows Private Check-Ins On iOS 7

crowley 2Foursquare no longer allows users to check in privately with the iOS version of its app. The change was made with the recent 7.0 release and ‘iOS 7 refresh’ last week and appears to be a play to demonstrate the value of its network by making sure check-in data is accessible to users of the product, its API partners and any possible suitors for acquisition. The explanatory privacy listing, tipped to us by user Mel Tajon, appears on Foursquare’s site, and lists growth as the reasoning behind the change. “As Foursquare continues to grow, we have decided to remove the ability to privately check in,” the entry states. “If you don’t wish to share your location, we’d encourage you to still use Foursquare to get out and explore awesome places nearby!” Foursquare clarifies that all past check-ins that were made privately will continue to be private. The entry notes that private check-ins will still be available on its desktop other platforms like Android (and older versions of the iOS app?) for now, but we’d expect this option to start disappearing across all offerings sooner or later. We discussed Foursquare’s recent 7.0 update last week, and found it to be a nice step forward. Since then, I’ve had the opportunity to use it for my normal ‘Foursquaring’ and it holds up really well. The private check-in was a feature that allowed you to tag a location as having been visited without exposing it to your network of friends. If you’re not a Foursquare user, it’s important to note that detailed check-in info was and is only visible to your friends on the network. A private check-in was an additional layer of privacy that allowed you to create a personal list of ‘been there’s’ without broadcasting those locations. Foursquare notes that you’re more than welcome to continue getting value out of the network without checking in if you don’t want to share your location. This decision speaks to Foursquare’s current direction on several levels. First of all, it coincides with the overall shift of the service away from a ‘check-in game’ to a recommendation engine. Removing the private option means that you can no longer use Foursquare as a ‘personal diary’ of visits either. It is firmly a public network of curated locations in the vein of Yelp now. It’s also interesting in the light of the questions about profitability that seem

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/DPHV-YjbqH4/

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