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November 19, 2013 07:10 pm GMT

LinkedIn's New Showcase Pages Allow Companies To Highlight Specific Products And Projects

linkedin showcase pagesLinkedIn is announcing a new feature called a Showcase Page that will allow businesses on the professional networking site to target the fans of a specific product or brand.David Thacker, the company's vice president of marketing solutions products, said that when companies with a number of different products are trying to discuss all of them from a single page, it can become "a little bit overwhelming" for followers who aren't necessarily interested in all of that content.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/rfCU6gz9l14/

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