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October 28, 2013 07:43 am -04
After several months of testing within the industry, Nielsen is finally ready to reveal its efforts to bake mobile viewing habits into its TV ratings system. In a wider roll-out of what the company already monitors, it'll launch an SDK for participating broadcasters in mid-November that will ...
Original Link: http://www.engadget.com/2013/10/28/nielsen-mobile-digital-device-tv-ratings/?ncid=rss_truncated
Nielsen to add web viewers to future TV ratings, with a little help from Facebook
After several months of testing within the industry, Nielsen is finally ready to reveal its efforts to bake mobile viewing habits into its TV ratings system. In a wider roll-out of what the company already monitors, it'll launch an SDK for participating broadcasters in mid-November that will ...Original Link: http://www.engadget.com/2013/10/28/nielsen-mobile-digital-device-tv-ratings/?ncid=rss_truncated
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Engadget
Engadget is a web magazine with obsessive daily coverage of everything new in gadgets and consumer electronics. Engadget was launched in March of 2004 in partnership with the Weblogs, Inc. Network (WIMore About this Source Visit Engadget