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September 24, 2013 09:14 pm GMT
When AdStage launched earlier this year, the big selling point was the ease with which small businesses could create ads that ran across Google, Bing, Facebook, and LinkedIn. Today it's launching what co-founder and CEO Sahil Jain said is "an entirely new platform product," which should expand the customer base to broad range of advertisers.To illustrate that point, Jain told me that AdStage Express, the company's initial product (which had 2,300 sign-ups), is now just one of several applications available. And to turn AdStage into a true platform, the company is integrating with a number of tools for things like writing ad copy and A/B testing. Those services will be available in an app gallery, with rankings determined by customer votes.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/DEXEPJEkmM0/
AdStage Expands Its Cross-Network Ad Platform With App Partnerships And New Formats
When AdStage launched earlier this year, the big selling point was the ease with which small businesses could create ads that ran across Google, Bing, Facebook, and LinkedIn. Today it's launching what co-founder and CEO Sahil Jain said is "an entirely new platform product," which should expand the customer base to broad range of advertisers.To illustrate that point, Jain told me that AdStage Express, the company's initial product (which had 2,300 sign-ups), is now just one of several applications available. And to turn AdStage into a true platform, the company is integrating with a number of tools for things like writing ad copy and A/B testing. Those services will be available in an app gallery, with rankings determined by customer votes.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/DEXEPJEkmM0/
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