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September 18, 2013 07:00 pm GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/OkqcN_nQ5jU/
Classtivity Pivots To Subscription Model So You Actually Work Out
Classtivity launched out of TechStars back in June of last year with the promise to connect New Yorkers with any leisure or fitness class they could imagine, with expert reviews, pricing information, schedules, etc. Turns out, finding a class isn't as difficult as actually going to a class, which is why most fitness-based business models revolve around packages. That said, Classtivity is today pivoting to offer the same access to fitness classes with a brand new business model. In the new model, there are two products.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/OkqcN_nQ5jU/
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