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September 2, 2013 08:55 pm GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/J3FsxQ2oXgo/
Video Site Viki Had Talks With Google And Yahoo Before It Took A $200M Deal With Rakuten, Which Plans To Use The Translation Platform In E-Commerce
Rakuten's $200 millionacquisition of Viki -- the video streaming site where users worldwide contribute subtitles to premium content -- is a clear sign of how Rakuten wants to use digital content to build out its e-commerce marketplace. But the deal didn't happen in a vacuum. Before talks got serious between Japan's Rakuten and Singapore-based Viki, Viki CEO and co-founderRazmigHovaghimian tells methe latter was in the process of raising a Series C round to keep growing its business and make more inroads to new markets. (Past investors in Viki, which had to date raised$24.3 million,included Andreessen Horowitz, Greylock and Charles River Ventures, along with a number of individuals). And it wasn't just VCs in the picture. A source also tells me that other suitors besides Rakuten includedGoogle and Yahoo.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/J3FsxQ2oXgo/
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