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May 21, 2013 07:59 pm GMT

Personal Profile Page Startup About.me Is Ready To Take Your Money With New Premium Service, Plans For Wefollow Integration

aboutme_380x128About.me, the online identity platform that spun out from Aol* at the beginning of the year before acquiring the one-time Digg spinout Wefollow, is now lifting the curtains on its plans to generate revenue, with today’s debut of About.me Premium. Via this new, paid tier to the service, the company is adding some of the more advanced features users have requested, including domain mapping, Google Analytics integration, the ability to remove the About.me branding, and more, for a $4 per month fee. And that’s just to start. This is the first time About.me has charged users for any aspect of its service, co-founder Ryan Freitas tells us. With today’s release, the site will begin to offer features aimed at professional users, like the ability to display their About.me page on their own custom domain name – the most in-demand user request to date, he says. The site will walk users through the process of adjusting their DNS settings to map the new domain to their page. To accompany this change, Premium users can also remove the branding on their page, which includes the “about.me” logo and the top navigation bar entirely. However, branding won’t entirely disappear. A small button at the bottom will still say “me,” pointing those who are interested to more details about the About.me service. Users will also be able to check site statistics using Google Analytics, and jump to the front of support queues with priority email support. The company isn’t yet committing to aguaranteedturn-around time, however, because they’re currently unsure what user support volume will be. ButFreitas says the company has always taken support seriously, and is now staffing up on the customer service side of the business. The company also announced its future plans with Premium, which speaks to how it will integrate the technology acquired bythe purchase of Wefollow, which today still serves as a discovery tool that helps Twitter users find others to follow by interest. “There will be a secondary tier that allows for people who want to be discovered,” explainsFreitas. “We’re going to be able to create a paid tier using the algorithms from Wefollow to promote [users] into a variety of different mechanisms that we’ll be unveiling over the next few months,” he says. This will include a search directory, similar to the one Wefollow offers today, as well as tools that will allow premium users to pay for

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