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September 26, 2012 04:05 pm GMT
Mobile advertising startup Metaresolver is launching today, and like a number of other companies emerging in recent months, it's tackling what its founders see as the big problem holding back mobile ads accurate audience targeting.The company was founded by Seamus McAteer, the co-founder of comScore-acquired mobile metrics startup M:Metrics, and Mike Rowehl, the first engineer at AdMob. It spun out of Churn Labs, the startup generator that was created by Rowehl and AdMob founder Omar Hamoui in fact, Rowehl and Hamoui's decisions to focus full-time on specific startups led to Churn's shutdown.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/4hm3mBvKzjM/
M:Metrics Co-founder Seamus McAteer Launches Metaresolver, Promising Clean Data For Mobile Ads
Mobile advertising startup Metaresolver is launching today, and like a number of other companies emerging in recent months, it's tackling what its founders see as the big problem holding back mobile ads accurate audience targeting.The company was founded by Seamus McAteer, the co-founder of comScore-acquired mobile metrics startup M:Metrics, and Mike Rowehl, the first engineer at AdMob. It spun out of Churn Labs, the startup generator that was created by Rowehl and AdMob founder Omar Hamoui in fact, Rowehl and Hamoui's decisions to focus full-time on specific startups led to Churn's shutdown.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/4hm3mBvKzjM/
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