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September 26, 2012 02:59 am GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/pyC4DVAu6TU/
AirPR Nabs $1M From 500 Startups, Matt Mullenweg To Help Startups Find Better PR
We in the media have a love-hate relationship with public relations firms and their professionals, with that relationship tending to skew heavily to the latter. Companies pour countless hours of blood, sweat and tears into building products and viable businesses, and when they're ready to tell those unique stories, they turn to PR. But as it stands right now, companies struggle to find the right PR match, and for the high cost, they don't get enough value in return. And this goes both ways.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/pyC4DVAu6TU/
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