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August 29, 2012 10:59 am GMT

One Year On, Photo App Startup EyeEm Reckons It Can Keep On Snapping

Florian MeissnerIt's been a year since upstart photo app EyeEm launched. A year in which Instagram rocketed in usage and was bought for a billion bucks by Facebook. A year in which other startups like Color, Lightbox and Picplz dropped from view, though it also has local Berlin competition in the form of Tadaa. So in that context, what's it like still plugging away at the photo app game? What can EyeEm still offer in the face of such competition that's so different? We caught up with co-founder EyeEm Florian Meissner at his Berlin base to pose a few questions.EyeEm says its key differentiator is the 'discovery element' of the platform. The problem is, plenty of others do this. PopSet, for instance, has appeared offering location based photo grouping for instance. Is 'discovery' enough of a feature to keep people interested and coming back?To be honest, no one else does it. The way we discover content through our friends is broken and we need to find novel ways to help people find things they will be interested in. We believe our discovery model is unique, both from a technical and a community perspective and our ambition has always been to be the first to perfectly organise and structure all photos taken with EyeEm (and eventually all photos from the social web) and leverage the data cube behind it to build the most personalised experience out there.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/AcpEvdjBZfI/

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