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July 30, 2012 11:08 pm GMT
Original Link: http://feeds.mashable.com/~r/Mashable/~3/48GXd5QrT0c/
63% of Retweets Are of Male Users
There may be more women on Twitter, but its male users that are dominating in retweets.
Swedish-based Crossing Boarders has developed a tool called Twee-Q -- or "Twitter Equality Quotient" -- that reveals how many men and women are retweeted by each individual Twitter user. According to the collected results so far, men are significantly leading the retweet race.
Of the more than 11,000 tests conducted via the tool, men make up 63% of all retweets compared to only 37% of women.
SEE ALSO: The Best and Worst Times to Share on Facebook, Twitter
Even President Obama's account -- which is run by his campaign team -- retweets men (79%) more than women (21%). Rapper Snoop Dogg…
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More About: Social Media, Twitter
Original Link: http://feeds.mashable.com/~r/Mashable/~3/48GXd5QrT0c/
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