HTC picks former AT&T exec Mike Woodward as North American president

HTC has been fighting to get a better relationship with US carriers lately, and it may have just chosen a clever (if roundabout) approach: hire one of their executives. As of today, AT&T's former phone portfolio VP Mike Woodward is now HTC's president of its North American division, reporting directly to worldwide sales head Jason Mackenzie. The new position won't necessarily get him any privileged access, but it certainly gives HTC someone who's well versed in what carriers want out of a device launch. We'll have to wait awhile to see what Woodward's strategy will be; suffice it to say that the company wants more One X-level anticipation and fewer of those bumpy, Inspire 4G-like releases.

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HTC picks former AT&T exec Mike Woodward as North American president originally appeared on Engadget on Mon, 02 Jul 2012 16:11:00 EDT. Please see our terms for use of feeds.