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May 17, 2012 11:11 pm GMT
Tiny sidebar and news feed ads aren't going to cut it. If Facebook wants to live up to a $100 billion valuation it will need bold new revenue streams. An offsite ad network, big glossy news feed ads, or and payments for physical goods are a few ways it could boost its average revenue per user far beyond the puny $4.34 a year it earns today.Facebook has a tough decision to make now that's going public. It will have to strike a new balance between the good of its users, advertisers, app developers, and investors. If it refuses to explore new business models, its share price could sink. But if it strays too far in favor of making money, Facebook could lose its addictiveness and the faith of its users. Here's the four aces Mark Zuckerberg could have up his sleeve.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/5_iqQmWy_9c/
The Google AdSense Killer And 3 Other Ways Facebook Could Make A Lot More Money
Tiny sidebar and news feed ads aren't going to cut it. If Facebook wants to live up to a $100 billion valuation it will need bold new revenue streams. An offsite ad network, big glossy news feed ads, or and payments for physical goods are a few ways it could boost its average revenue per user far beyond the puny $4.34 a year it earns today.Facebook has a tough decision to make now that's going public. It will have to strike a new balance between the good of its users, advertisers, app developers, and investors. If it refuses to explore new business models, its share price could sink. But if it strays too far in favor of making money, Facebook could lose its addictiveness and the faith of its users. Here's the four aces Mark Zuckerberg could have up his sleeve.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/5_iqQmWy_9c/
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