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May 7, 2012 11:33 pm GMT
It's hard to find a live morning show or sports event coverage on TV these days that doesn't feature tweets or Facebook comments from viewers. For most programs, though, getting those messages on air is actually more difficult than it seems and often involves custom software and expensive hardware. Vidpresso, which officially launches today, offers TV stations a far easier solution. All they need to display social media posts on the air is a Mac mini or Apple laptop that is connected to their existing production equipment and, of course, a subscription to Vidpresso's web service.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/aBqEIP92VuA/
Vidpresso Wants To Help TV Stations Put Your Tweets And Facebook Comments On Air
It's hard to find a live morning show or sports event coverage on TV these days that doesn't feature tweets or Facebook comments from viewers. For most programs, though, getting those messages on air is actually more difficult than it seems and often involves custom software and expensive hardware. Vidpresso, which officially launches today, offers TV stations a far easier solution. All they need to display social media posts on the air is a Mac mini or Apple laptop that is connected to their existing production equipment and, of course, a subscription to Vidpresso's web service.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/aBqEIP92VuA/
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