An Interest In:
Web News this Week
- April 27, 2024
- April 26, 2024
- April 25, 2024
- April 24, 2024
- April 23, 2024
- April 22, 2024
- April 21, 2024
February 21, 2012 03:06 am GMT
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/5tp4o-gDBUA/
Flurry: Mobile Ads Still Get The Short Straw In Brand Spend; Women Driving eCPMs
There have been some big numbers thrown at the medium of mobile advertising recently -- eMarketer says it will make $2.6 billion in the U.S. alone this year; the IAB says that 72 percent of top brand marketers are going to increase spend in the medium in the next two years.But some new research from app analytics firm Flurry throws a little bit of cold water on what, exactly, is happening in the world of mobile ads today.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/5tp4o-gDBUA/
Share this article:
Tweet
View Full Article
Techcrunch
TechCrunch is a leading technology blog, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news.More About this Source Visit Techcrunch