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February 10, 2012 06:58 am GMT

Facebook Starts Turning Listen, Read, and Watch Stories Into Ads

Open Graph Sponsored Stories  Mockup DoneWhen you listen, read, or watch through a Facebook Open Graph app, a few of your friends hear about through the news feed, Ticker, or Timeline.Starting this week, Facebook is allowing advertisers to pay for more exposure of listen, read, or watch stories that mention them by turning the stories into a new form of Sponsored Story social ads.Open Graph action Sponsored Stories could further Facebook's goal of turn all ads social, and boost revenue by filling the new inventory from Facebook now permitting Sponsored Stories ads in the news feed.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/ObFs-_3TuYo/

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