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November 1, 2011 01:30 am GMT
Battlefield 3 is here and in a major way. The latest shooter in the long-running franchise hit the interweb and retailers last week and EA just announced that they moved 5 million units within the first week. For anyone that cares, that makes Battlefield 3 the fastest selling title in EA's 29 year history. And for good reason. EA and DICE conducted a flawless marketing campaign for Battlefield 3.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/eAmyPGA00dA/
Battlefield 3 Sells 5 Million Units In First Week, Becomes EAs Fastest Selling Title
Battlefield 3 is here and in a major way. The latest shooter in the long-running franchise hit the interweb and retailers last week and EA just announced that they moved 5 million units within the first week. For anyone that cares, that makes Battlefield 3 the fastest selling title in EA's 29 year history. And for good reason. EA and DICE conducted a flawless marketing campaign for Battlefield 3. Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/eAmyPGA00dA/
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