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September 30, 2011 07:27 pm GMT
Sports brand and sneaker maker Nike is going to start investing in green startups, through its new VC arm called the Sustainable Business & Innovation Lab. This group will seek out companies focused on sustainable products, sustainable manufacturing and sustainable marketplaces.The fund is designed to support Nike's goals involving the integration of corporate responsibility into its business and its evolution to a "closed-loop" business model.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/MKmhsmizFL8/
Nike VC Arm To Invest In Green Startups
Sports brand and sneaker maker Nike is going to start investing in green startups, through its new VC arm called the Sustainable Business & Innovation Lab. This group will seek out companies focused on sustainable products, sustainable manufacturing and sustainable marketplaces.The fund is designed to support Nike's goals involving the integration of corporate responsibility into its business and its evolution to a "closed-loop" business model.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/MKmhsmizFL8/
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