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June 20, 2011 05:01 pm PDT
Original Link: http://feeds.boingboing.net/~r/boingboing/iBag/~3/f7EA7piYS5g/selective-attention.html
Selective attention: More than just missing the man in the gorilla suit
In a study of selective attention, 2/3 of the subjects completely failed to notice a fight in the park because they were too busy paying attention to how many times the jogger in front of them touched his hat. (Via Eric Sorenson)...
Original Link: http://feeds.boingboing.net/~r/boingboing/iBag/~3/f7EA7piYS5g/selective-attention.html
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