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March 13, 2011 12:36 am GMT

How To "Win"  SXSW: Hint "" It's The Same Answer Every Year

Speculation as to which app will be the most used at SXSW this year is already well under way. No doubt, this is a question that is dominating any number of conversations among reporters, investors and start-ups, and is certainly a subject of increasing speculation here in Austin.Let's be clear: we do this every year before SXSW. But, this time the question would seem to hold an even greater level of importance. The difference this year is not which app or technology SXSW will help surface above the start-up noise, but rather which app will help SXSW take back control of the chaos it has unleashed.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/U6Zz2ZRGo08/

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