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March 4, 2011 01:25 am GMT

First Hands-On With The Phosphor Reveal Crystal Watch

The Phosphor Reveal is one of the coolest timepieces I've seen in a long time. This is an extremely simple digital watch with a surprising trick: it shows the time by "flipping" little jewels from dark to light. The face is actually covered in little crystal nubs but some of the nubs can retract into the body of the watch and, in essence, disappear. The watch contains a few hundred Swarovski crystals and uses a micro-magnetic mechanical movement to move them up and down. This model, made and sold by E-ink watchmakers Phosphor will be available on March 7 for an unannounced price.Click through for a video.

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