Uber adds new ways to buy concert tickets and book restaurants in its app

Uber introduced a new app feature called “Explore” that allows customers to buy concert tickets, book restaurant reservations, and get discounted rides to popular destinations. It’s the latest attempt by the ride-share company to turn its app into more of a lifestyle product.

Uber has always had aspirations outside of just being a taxi broker. But as the company shifts more into food and grocery delivery, it can be hard to remember its roots as a product used by people to move around cities. Now, Uber wants to remind its customers of that legacy, while also bringing more Yelp-style features into its app.

Starting March 1st, Uber customers in over a dozen North American cities will see the new Explore tab when they open the app. Tapping...

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