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October 6, 2021 01:23 pm GMT
"We're on a mission to continually push boundaries in esports and gaming with world-class products and software, and now, with the backing of GN, we'll be able to turbo charge these efforts," said Ehtisham Rabbani, SteelSeries CEO. "SteelSeries has been an iconic brand for decades and will continue to be run by the same leadership team and organization that's driving it now. We're one of the fastest growing brands in our industry, and with this new chapter, as an independent business unit of GN, we'll accelerate this growth and help even more esports pros and gamers achieve glory."
Original Link: https://www.techpowerup.com/287529/gn-store-nord-reaches-agreement-to-purchase-steelseries
(PR) GN Store Nord Reaches Agreement to Purchase SteelSeries
SteelSeries, the worldwide brand and innovation leader in gaming and esports peripherals, today announced the company has entered an agreement with GN, a global leader in innovative and intelligent audio and video communications solutions sold in approximately 100 countries around the world. Under this agreement, SteelSeries will become a new growth engine to GN operating with its own identity, brand and execution strength."We're on a mission to continually push boundaries in esports and gaming with world-class products and software, and now, with the backing of GN, we'll be able to turbo charge these efforts," said Ehtisham Rabbani, SteelSeries CEO. "SteelSeries has been an iconic brand for decades and will continue to be run by the same leadership team and organization that's driving it now. We're one of the fastest growing brands in our industry, and with this new chapter, as an independent business unit of GN, we'll accelerate this growth and help even more esports pros and gamers achieve glory."
Original Link: https://www.techpowerup.com/287529/gn-store-nord-reaches-agreement-to-purchase-steelseries
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