Twitter tries to explain trending topics

Twitter will add pinned tweets and short descriptions to some of the trending topics on its service to help people understand why they’ve become popular. In a blog post announcing the news, the company said it would immediately start adding representative pinned tweets to some topics in the iOS and Android apps, and that these would be coming to Twitter on the web soon. Descriptions will roll out in the coming weeks, Twitter said.

According to Twitter, the new feature is designed in part to help the 500,000+ people who tweeted “why is this trending?” over the course of 2019. Although the trending topics section is designed to give users an overview of what people (and bots) are discussing on the service, in reality it’s often filled with...

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